In today’s global marketplace data is the lifeblood of every business.
One of the more practical ways to help ensure data is always available, secure and accessible is by using data center colocation services.
In this article we will take a look at some of the key business benefits of colocating your data center.
In an ideal world your business would have the perfect IT infrastructure setup from day one. It wouldn’t matter how big your business became, or if there were sudden demands for extra storage and computing power because it would already be there.
Unfortunately the world we live in is far from ideal. The markets that today’s businesses serve demand flexibility and scalability more than ever before.
When your data center is getting to the point where there is no more room to grow, colocation can be a great option. By using colocation services it is relatively straightforward to expand out your infrastructure as required.
Although worldwide internet delivery continues to increase in reliability and speed, there is nothing that can beat geographical proximity to your customer base. No matter how fast your internet speed is, getting data locally vs globally is always going to be considerably quicker, meaning less latency for your web based applications.
This can particularly make sense for applications that can be affected by latency, like video streaming.
You might be thinking, how much is a millisecond of latency worth? Well, according to high-frequency traders, one millisecond can be worth as much as a staggering 100 million dollars a year.
The upfront costs of using colocation services versus building an additional data center (or expanding in-house) are significant. You can start off with a relatively small investment with colocation and then ramp things up as required.
By using colocation services as a means to expand, increases in infrastructure can become an operating expense rather than a capital expense.
Data residency laws
When doing business in countries that have strict data residency laws, like the EU, it can make sense to have a datacenter located in that actual country.
For example, if you are storing data for a user named “Tim” who resides in the EU, and you wish to store his data on a server in Dallas, you could be breaking one of the many rules of the EU data protection law. By colocating your servers to the EU, you can ensure the data remains local.
It’s not always top of the list but it certainly can be a benefit for not only saving on energy costs, but helping the planet at the same time. The reasoning being that a well designed colocation facility will generally be far more efficient than any on-premises server room.
If you are using colocation services to build out your existing IT infrastructure, you can take advantage of the inbuilt security systems that the colocation services provider already has.
Most colocation facilities have multiple layers of security like video surveillance, locked cabinets and onsite security personnel.
Plugging straight into a robust MEP infrastructure that includes UPSs, generators and other redundancy systems is one of the key benefits of using a data center colocation provider. Not only that, but the data center is off site from your other business premises.
Geographical separation helps ensure business continuity even if your main premises are damaged by a natural or manmade disaster.
Colocation providers, as a general rule, have detailed and well tested measures in place to cope with disasters in their facilities.
Data center colocation can make sense for your business depending of course on the specific problems you are trying to solve. If you are seeking scalability, security, sustainability and the other benefits of colocation then there are probably not too many things to hold you back.
An experienced data center consultant can assist you with making smart, informed decisions when it comes to data center colocation.
By Staff Writer